MGAA bolsters board with Markerstudy appointment

Director of Group Marketing, Communications and Sustainability for Markerstudy Group, Lizzie Smith-Foreman, has joined the board of the Managing General Agents’ Association (MGAA).

Lizzie has been elected to join the board. She has over 20 years’ marketing experience within the insurance industry and prior to joining the Markerstudy Group in 2010, which includes Markerstudy Insurance Services Limited, the largest UK MGA, she was a Marketing Brand Manager at mutual insurance group, Groupama, a subsidiary of Ageas.

In 2021, in addition to her role as Director of Group Marketing and Communications, Lizzie also became responsible for Sustainability across the Markerstudy Group.

Lizzie brings with her valuable expertise in helping organisations across the industry achieve commercial growth, through targeted marketing activities, aimed at raising awareness of their products and services among key stakeholders.

She joins existing board members; Charles Manchester, MGAA Chairman, Mike Keating, CEO, Jonathan Skinner of Jensten Group, Jeff Turner of Miramar Underwriting, David Coupe from DYC Insurelaw Consultants Limited, Keith Stern of Lloyd’s, Marco Del Carlo from XS Assure, Lyndsey Thompson of IIGL, Chris Harman of Resolution Underwriting, Sharon Brown from nutshell consultancy and Jade Wilcox of HDI Global Specialty SE.

Mike Keating, CEO, MGAA commented on the appointment:

“Lizzie has significant experience in marketing across the insurance industry, helping a range of organisations reach the audiences that matter most to them.

“Working alongside the largest MGA in the UK at Markerstudy, Lizzie’s understanding of the communications challenges facing the MGA landscape will be invaluable as we continue to grow our membership and develop our offering to existing members.”