Michelle returned to Aviva in December 2023 as Director of Strategic Accounts , Michelle broadened her responsibility in September 2024 to look after the Regional Sales & Distribution accountability across the UK, including Club 110, her role also includes New Business and Bid Management.

Michelle has spent 35 years in the insurance  in a variety of roles across the UK.  Michelle started her career at Commercial Union (now Aviva) , working across Personal Lines, Commercial Lines, Digital Trading, Partnerships and Regional Trading Leadership roles.  Latterly in her career she has held senior Sales and Distribution Leadership roles, in RSA and Zurich and most recently returned to Aviva as Broker Distribution Director.